{"title":"Monte Strong","description":"\u003cp\u003eMONTE STRONG — NEVER BACKING DOWN.\u003c\/p\u003e\u003cp\u003eShop the Divided Flannel Co. Monte Strong flannel and snapback, created in solidarity with La’Monte and his family.\u003c\/p\u003e","products":[{"product_id":"divided-flannel-co-monte-strong-flannel","title":"Divided Flannel Co. Monte Strong Flannel","description":"\u003cp\u003e\u003cstrong\u003eMONTE STRONG — NEVER BACKING DOWN.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMore than a flannel, Monte Strong is a show of solidarity with La’Monte and his family as they face another difficult chapter.\u003c\/p\u003e\u003cp\u003eAfter two and a half years of fighting leukemia and reaching remission, La’Monte experienced a relapse. According to the family’s GoFundMe, he is facing additional intensive treatment and a bone marrow transplant, with an extended stay in Denver for care and recovery. The fundraiser helps his family with housing, travel, and transplant-related needs.\u003c\/p\u003e\u003cp\u003eCreated as part of the \u003cstrong\u003eDivided Flannel Co. × Monte Strong\u003c\/strong\u003e collaboration, this bold orange-and-dark plaid flannel features snap-button closures, chest pockets, and Monte Strong details. Wear it as a statement of strength, hope, and community.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGiving back:\u003c\/strong\u003e Flannel Daddy Loot will donate \u003cstrong\u003e$5 from every Monte Strong flannel or hat sold\u003c\/strong\u003e to \u003ca href=\"https:\/\/www.gofundme.com\/f\/montestrong-never-backing-down\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eLa’Monte’s family GoFundMe\u003c\/a\u003e. This contribution comes from Flannel Daddy Loot; you can also support the family directly through the fundraiser.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDrop:\u003c\/strong\u003e Sunday, October 11, 2026 at 3:00 PM Pacific. Limited quantities.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWant to support La’Monte and his family directly?\u003c\/strong\u003e \u003ca href=\"https:\/\/www.gofundme.com\/f\/montestrong-never-backing-down\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eRead their story and contribute to the GoFundMe.\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eInformation about La’Monte’s health and needs is drawn from the family’s publicly shared fundraiser.\u003c\/em\u003e\u003c\/p\u003e","brand":"Divided Flannel Co.","offers":[{"title":"S","offer_id":67641121964115,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":67641121996883,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":67641122029651,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":67641122062419,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":67641122095187,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":67641122127955,"sku":null,"price":39.95,"currency_code":"USD","in_stock":true},{"title":"4XL","offer_id":67641122160723,"sku":null,"price":39.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/0602\/5043\/files\/monte-strong-Photoroom_20260913_170124_2d872eea-f478-4e41-95c1-32a54fb804c4.jpg?v=1791576902"},{"product_id":"divided-flannel-co-monte-strong-snapback-hat","title":"Divided Flannel Co. Monte Strong SnapBack Hat","description":"\u003cp\u003e\u003cstrong\u003eMONTE STRONG — NEVER BACKING DOWN.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePart of the Divided Flannel Co. × Monte Strong collaboration, this snapback honors La’Monte and his family. According to the family’s fundraiser, La’Monte is facing a relapse of leukemia and further treatment. The Monte Strong collection stands for resilience, hope, and showing up for one another.\u003c\/p\u003e\u003cp\u003eFlat-brim snapback featuring an embroidered flexed-arm Monte design, available in \u003cstrong\u003eBlack\u003c\/strong\u003e and \u003cstrong\u003eOrange\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eGiving back:\u003c\/strong\u003e Flannel Daddy Loot will donate \u003cstrong\u003e$5 from every Monte Strong flannel or hat sold\u003c\/strong\u003e to \u003ca href=\"https:\/\/www.gofundme.com\/f\/montestrong-never-backing-down\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eLa’Monte’s family GoFundMe\u003c\/a\u003e. This contribution comes from Flannel Daddy Loot; you can also support the family directly through the fundraiser.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDrop:\u003c\/strong\u003e Sunday, October 11, 2026 at 3:00 PM Pacific. Limited quantities.\u003c\/p\u003e\u003cp\u003e\u003ca href=\"https:\/\/www.gofundme.com\/f\/montestrong-never-backing-down\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eRead La’Monte’s story and support the family directly.\u003c\/a\u003e\u003c\/p\u003e","brand":"Divided Flannel Co.","offers":[{"title":"Black","offer_id":67641122193491,"sku":null,"price":44.95,"currency_code":"USD","in_stock":true},{"title":"Orange","offer_id":67641122226259,"sku":null,"price":44.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/0602\/5043\/files\/monte-strong-Photoroom_20260913_170056.jpg?v=1791576912"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0689\/0602\/5043\/collections\/monte-strong-collection-art.jpg?v=1791832300","url":"https:\/\/flanneldaddyloot.com\/collections\/monte-strong.oembed","provider":"Flannel Daddy Loot","version":"1.0","type":"link"}